the smartest ways for marketers to tap into consumers’ innate intelligence


July 26th, 2022

Nancy Harhut, Co-Founder & CCO at HBT Marketing, presents an overview of innate intelligence techniques that will drive engagement and response in advertising; learn about the Endowment Effect, Rhyme as Reason Bias, and other heuristics and cognitive biases that trigger instinctive, innate behaviours.

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