thinktv announcement: Kathy Gardner

After a remarkable 38-year career in the media industry, Kathy Gardner, VP of Media Insights for thinktv, has announced her retirement, effective February 4th.

“It has been a privilege to work alongside Kathy, and on behalf of the board, I would like to express our heartfelt appreciation for her numerous contributions,” said Alan Dark, Chairperson of the board of directors of thinktv.

Kathy previously worked at Shaw Media as Vice President, Strategic Insight – Research, where she was responsible for developing research insights that supported and drove advertiser investment in the company’s slate of broadcast and digital assets. Kathy began her distinguished career in the world of media agencies, working at McKim Advertising, J Walter Thompson, and then Bates Canada. She has also been an integral part of Numeris throughout the years: Kathy led the Metered Measurement committee that led to the selection of PPM, and served as the first female Board Chair at Numeris/BBM.

Kathy has been instrumental in thinktv‘s success over the last six years. Kathy’s unique expertise and her compassionate leadership have benefited us all immensely. With her unwavering commitment to assisting agencies, advertisers, and broadcasters, Kathy has earned her the respect and admiration of all. While we are thrilled for Kathy as she begins this new chapter in her life, we will miss her enormously.

Please join us in congratulating Kathy and wishing her a happy and fulfilling retirement!

thinktv will form a selection committee and consult with stakeholders in the coming weeks to ensure a smooth transition. In the interim, please send research requests to laura.baehr@thinktv.ca.