Skip to Main Content
close X
Toggle navigation Menu thinkTV
  • newsletter sign-up
    • research
    • thinktv presents
    • training & education
    • thinktv clearance
  • research
  • fast facts
  • thinktv presents
  • news & events
  • thinktv clearance
  • français
back to research
Report
share:

tv deprivation study

Published March 16, 2018
Updated September 16, 2021
download report (PDF)

What happens when you take television away from someone for 5 days? It turns out they miss more than just their favourite shows.

In this ethnographic research study, conducted in partnership with Viacom, we explore what’s really lost when TV time is eliminated, and how that experience compares to taking away subscription video services.

download now

 

Marketing
,
Media Usage

sign up for our newsletter

Updates on the latest TV advertising news and events.

newsletter sign-up
thinkTV
  • contact
  • about us
  • terms
  • radio connects
thinkTV
  • LinkedIn

© 2025 thinkTV

Back to top

sign up for our newsletter

Updates on the latest TV advertising news and events.