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In this webinar, Karen Howe, globally awarded Creative Director and Cannes Lions Advisory Board Member, presents a range of best-in-class television creative, and showcases how advertising creativity + TV = Brand Magic. The broadcasters also highlight their own in-house creative services.

Peter Field is well known for his effectiveness research and insightful presentations, but his keynote at the 2023 Future of TV Advertising (FTVA) Global conference was among his most impassioned.

Mark Ritson won rave reviews for his insightful and highly entertaining presentation at our Media, Marketing & Effectiveness event — if you missed it, you’ll definitely want to check it out.

These are challenging times for marketers. The good news is there are several steps you can take to maximize your marketing budget. Les Binet’s presentation discusses the five key factors to consider in order to optimize returns from your advertising investment.

How accurate are the assumptions of industry professionals about the media habits and advertising perceptions of the general public? New research conducted by Ipsos Canada and commissioned by thinktv, delivers an illuminating look at our differences, similarities, and the areas where we must work to challenge our assumptions.