newsletter: evergreen reports: fall 2024

March 25, 2025

What every marketer should know about the power of television advertising

Whether you’re new to TV advertising or a seasoned pro, thinktv is always here to give you updated viewer data and research outlining how powerful TV can be for your business. Check out our collection of newly updated evergreen reports.

Power of TV

Dive into the latest edition of our Power of TV report for an in-depth analysis of TV usage and its unmatched effectiveness. Discover why consumers find TV ads to be the most memorable, trustworthy, and influential, and how TV’s halo effect can supercharge your campaign.

download Power of TV

Spotlight on Quebec

Quebec offers a huge opportunity for marketers. Uncover insights into this unique market, including Francophone viewing habits, advertising preferences, and the profound impact of locally produced content.

download Spotlight on Quebec

FAQs

Get answers to burning questions about TV consumption trends, including the viewing habits of young audiences and the enduring relevance of live TV. Download our FAQs deck to stay ahead of the curve.

download FAQs

TV’s Winning Formula 

In an ever-evolving media landscape, TV remains the ultimate advertising powerhouse. Explore the winning formula behind TV’s effectiveness in driving brand success and consumer engagement.

download TV’s Winning Formula

Total TV & Streaming Viewership

Total TV (linear + broadcaster streaming services) continues to dominate when it comes to video consumption. Add that to its high-attention platform and premium, brand-safe environment, Total TV is a clear winner for driving brand success.

download Total TV & Streaming Viewership