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newsletter sign-upOn November 14, 2024, we had a lively discussion with four of the authors from Eat Your Beets. The book, an APG Canada initiative, is a collection of essays by Canada’s leading thinkers in brand, media, and strategy.
Our Media, Marketing, & Effectiveness event in Vancouver was filled with practical research and actionable insights — thank you to everyone who attended!
On February 21, 2024, Karen Howe, globally awarded Creative Director and Cannes Lions Advisory Board Member, shared key creative elements that will move the effectiveness dial, with an international collection of award-winning examples from Cannes.
Media, Marketing & Effectiveness 2023 was filled with insights and great presentations, from tips on improving creative effectiveness to the launch of the Ad Nation 2023 research to Mark Ritson and his illuminating (and entertaining) talk on key marketing principles.
Our annual marketing effectiveness event went online in 2020. It was an afternoon of marketing insights from a stellar collection of experts in their fields.
